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Maddy Osman

Maddy Osman is an SEO Content Strategist who works with clients like AAA, Automatic, Kinsta, and BigCommerce. Her background in WordPress web design contributes to a well-rounded understanding of SEO and how to connect brands to relevant search prospects. Learn more about her process and experience on her website and read her latest articles on Twitter @MaddyOsman.

social media management pricing

A How-To Guide: Social Media Management Pricing for Beginners

When starting a social media agency, there’s plenty of preparation to be done. From creating repeatable processes to choosing software that helps you manage those processes across multiple platforms and clients, it pays to plan ahead. Speaking of payment, social media management pricing is something many agencies and freelancers struggle with. This is especially true

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paid social facebook ads

Best Practices for Your Paid Social Strategy (According to the Experts)

Paid social campaigns can be a tough sell. Depending on a client’s business size, experience, and budget, it might be hard to justify ad spending in addition to the fees for ad management and any other services your agency may be providing. With that said, it’s common digital marketing knowledge that personalization and audience segmentation

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virtual events

How to Organize a Successful Virtual Event for Clients Dealing with COVID-19 Restrictions

You don’t always realize the value of something until you’re forced to go without it. We’re talking about things like human contact, same-day shipping, and of course… toilet paper. In the same respect, you don’t realize the value of something until it becomes the only solution. When families can’t escape each other or their homes,

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content editorial workflow

How to Set Up a Content Editorial Workflow Your Clients Will Want to Follow

Why would a content editorial workflow be important for your clients? The average employee is distracted 56 times a day. Every text, email, and Instagram notification is a cry for attention — your attention. This wouldn’t be so bad if not for the ever-growing to-do list staring you in the face. If you work for

How to Set Up a Content Editorial Workflow Your Clients Will Want to Follow Read More »

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