­

Fanbooster blog report March ’14

March just flew by, and boy, did we have a lot of fun! Well, here are the stats and learnings from our blog last month.

First of all, we’ve been working a lot on the functionality and looks of our blog. By using Crazyegg to see how people actually use, click and scroll through the blog […]

By |April 2nd, 2014|General|0 Comments

Fanbooster blog report February ’14

We are all about sharing and have decided to share stats and learnings from our blog every month going forward. Our blog has two main goals: Building a closer relationship with our audience and customers, and generating leads. […]

By |March 24th, 2014|General|0 Comments

The oil and gas industry loves to talk, but doesn’t listen

Foto: Harald Pettersen – Statoil ASA

We are attending the EnerWe energy communication conference in Stavanger this week, where all the big communication directors in the oil, gas and energy industry are present. 175 people in total. We’ve been listening, and talking to, attendees and speakers all day and it’s a great event.

[…]

By |March 12th, 2014|General|0 Comments

Facebook is changing the way your Pages look

Facebook is an “always changing” platform. It has to be, to stay relevant and maintain growth, usage and to keep innovating. Last week Facebook announced a redesign of the news feed, and this week they just announced a redesign of business Pages.

[…]

By |March 12th, 2014|General|1 Comment

How to start Growth Hacking, and what does Growth Hacking mean?

When I studied marketing just a few years ago, John Wanamaker’s famous quote was still widely accepted. An inconvenient truth. I hated that. Maybe because I didn’t trust my own judgment enough to choose between different creative. But mostly because it felt like riding a bicycle blindfolded. Now, with the Big Data-revolution things have changed.

This isn’t a marketing revolution, though. More evolution. Smart marketers have been tracking marketing since the beginning of marketing, through coupons with serial numbers, infomercials with different phone numbers and in lots of other clever ways.

[…]

By |February 19th, 2014|General, Inspiration, Tips & Tricks|1 Comment

Relax internet, Facebook is not a fraud

The last few days a video with the title “Facebook is a fraud” has gone viral. The famous YouTube’er that goes by the name Veritasium takes us through why using ads on Facebook gives the same result that buying likes from click-bots. We disagree and think that Veritasium simply don’t know how Facebook ads and Facebook marketing works. […]

By |February 12th, 2014|General|1 Comment

The reincarnation of Facebook apps

Not convinced you need Facebook apps? Well, let us give you some help: Of course you do. And we’re not saying that just because we have our (in all modesty) awesome Creator. Here’s why. […]

By |February 6th, 2014|General|1 Comment

Facebook PMD Summit

Two weeks ago, we – Erik and Alex – were in San Francisco and Menlo Park for the Facebook Preferred Marketing Developer (PMD) Summit.

 Halloween at #1 Hacker Way – The Facebook CampusThe event gathered over 280 PMD attendees and focused on the Facebook Roadmap and how we can deliver even greater results for our clients.

The […]

By |November 13th, 2013|General|0 Comments

Fanbooster Day in Oslo

Yesterday was a big day for all of us here at Fanbooster. We had our first big event ever, gathering over 200 costumers, friends and industry people to a full day conference in Oslo, Norway. One stage inspiring people from for example Facebook and Google shared their thoughts and stories on what 2014 will bring […]

By |November 7th, 2013|General|0 Comments

Meet the Eggums

It’s about time you meet the Eggums. If you are a Fanbooster customer, you might have run into one of these guys.

The story starts on a rainy day in Copenhagen. Apple has just launched the iPad. The 72 year run of the soap opera The Guiding Light ends as its final episode is broadcast. In […]

By |February 27th, 2013|General|0 Comments